Inspiration "Break"

To get a break from the intensive group work, we had an inspiration workshop so we would get our inspiration flowing. We were divided into new groups, the purpose of this was to get to know each other, as we have only worked with the groups which we were divided into during the Inno58H kick-in.

They divided us in two steps. 1st step - pair up with a person which you have never met before, 2nd step - pair up with two other pairs, and the groups were done.

the coaches then gave us different companies, mostly Finnish, and our assignment was to come up with ideas about future products. Products which the companies does not have yet and then think about how to advertise those products.

The workshop was funny and really intensive as we only had a short time to think about possible products and marketing strategies plus that we then made a presentation about the companies.

              Some of the presentations from the workshop, Fazer, H&M, Valio, Rovio, Marimekko, Jolla

//Derek